Posted on February 24 2018
I’ve got a friend who has used this business model for years as a ‘side’ business.
Funny thing is, his side business earns more than many full time businesses – about $10,000 per piece of software per year.
And yes, he doesn’t own any of this software himself, which means he never has to deal with programmers or customer complaints that the software isn’t doing whatever it should be doing.
Here’s how it works:
Find free software that people use – for example, cloud storage, help desk software, popular WordPress plugins, membership software and so forth. You might want to concentrate just on software that is used in the online marketing world, or you could ... read more
Posted on February 21 2018
You work hard to write the perfect email – and then nobody even opens the darn thing.
Sigh.
What’s a marketer to do?
Try a new subject line using one of the following tactics:
Insert your personality and get personal.
Let’s face it – no one gets excited by dry toast, which is precisely why you need to let your own personality shine in your subject line.
True, some people won’t like your personality. So what? Others will love your personality because they see themselves in you, and they’ll become rabid fans.
Examples: “Three experts in our niche that are flat out WRONG,” “Why I loathe beets and want them exterminated from the planet,” “Why ... read more
Posted on February 18 2018
The ‘secret’ isn’t all that secret, and yet most marketers get this wrong.
You simply have to give a much higher value than the price that subscribers pay, and two things will happen:
They will join in droves, and they will STAY and continue to pay.
It doesn’t matter if you’re charging $10 a month or $1,000 a month. Just make sure that your members are getting far more than the price they are paying.
For example, let’s say you want to build a membership on how to start an online business.
If you give your subscribers an eight week guarantee (think Clickbank) and a promise that they can start earning by ... read more
Posted on February 15 2018
You’re just starting out and your list only has 500 or 1,000 people.
While it’s true you would gladly trade your small list for one that’s 100 times bigger, it’s also true that if you treat your little list right, you can still make really good money.
How does that work?
By getting personal.
First, answer emails that you get from your list. When someone reads your latest email and takes the time to write to you – answer them. You’ve only got 1,000 people on your list, so odds are only 5 to 10 will ever write to you at a time. Yes, you can do ... read more
Posted on February 12 2018
Here’s an interesting case study from a guy in the US. It seems he’s something of a big name in his day job, so he wanted a way to make extra money online without ever revealing his real name.
He’s found a twist on the marketing method we all know and love – list building – that gives him multiple streams of income in several different markets without ever creating a product of his own,
blogging, dealing with affiliates or creating a big name in any of his niches.
Here’s how it works: ‘Mark’ targets all of the usual niches – make money online, dating and romance, embarrassing problems, losing weight, golfing, ... read more
Posted on February 9 2018
Yes, you made sales this month. But will you make sales NEXT month? And how will you pay the bills if you don’t make sales?
It can be scary going from a job where you know exactly how much you’ll get paid and when you’ll get paid to working your own business online.
In your business you might have a banner month and then two months of starving followed by a mediocre month followed by (hopefully) another banner month.
Thus, the question becomes, “How do you get stability in your business – and your income -as quickly as possible?”
Or... how do you KNOW for a FACT that next month ... read more
Posted on February 6 2018
I don’t know if you’ve noticed, but there are quite a few launches that offer second tier affiliate commissions.
This means that when someone signs up to be an affiliate through your second-tier link, you’ll receive a small portion of their sales.
The trick, obviously, is getting affiliates to sign up from your links. Here’s how you do it:
Set up a site that you update weekly or more often. It’s going to be a roundup of all the upcoming launches (that happen to have a second-tier program in place.) Watch Clickbank, Warrior, JVZoo and other sites to find these second-tier launches.
Make your site look good, and give it an ... read more
Posted on February 3 2018
In a word – yes. And they have been for years.
Here’s how it works:
A marketer gets to be well known by customers on Warrior or JVZoo. Those customers buy all of his products, but after awhile they start to realize a lot of it is the same information, only repackaged. And then they stop buying new stuff put out by this marketer. The marketer, wanting to make more sales, gets a front person to sell his latest product for him.
This way the big name marketer can throw his full weight behind the launch of this “newly discovered” marketer and his product.
Yes, it’s still basically the same information repackaged yet again, but ... read more
Posted on January 31 2018
You purchase a product for $9 and you can’t wait to download it and see what’s inside. But instead of a download link on the next page, what do you get?
A @#$%& upsell!
Okay, admittedly the upsell looks pretty darn good. And it will make your life easier, too. So you spend the $29 and get the upsell.
Now to go to the download page...
What the ___?! It’s ANOTHER upsell!
This one is $200. Which is a shame, because it looks so enticing. If only it were cheaper... you click on the ‘no thanks’ link.
And on the next page you see the same upsell minus the live coaching for only $49, ... read more
Posted on January 27 2018
As I often do, I did a Google search for “How to increase sales conversion rate.” I’m always looking for new ways to increase conversions, and I hope you are, too.
As you know, if you can get more of your current traffic to convert, you then make more money with the exact same traffic.
But that’s somewhat off topic. What I really want to tell you is that when I did that search, one of the paid ads that came up said the following:
“Increase Conversion Rates |
3K/Month Minimum Investment”
Whoa.
My first thought upon seeing this was these people are off their rocker. Who is going to click on that ad when ... read more
Posted on January 24 2018
Okay, while I probably could come up with that many ways to increase your sales, most would simply be variations of each other.
Plus, who wants to try that many?
My point is, you don’t need 8,947 ways to increase your conversions, you just need a handful of methods that actually WORK.
Here then are 29 ways to increase conversions – also known as making more sales with the exact same traffic.
• Add proof to your home page. For example: Testimonials, research, testing and so forth.
• Use a different image. Marketers forget that the image you use (or don’t use) can be almost as important as the headline, especially if it appears above ... read more
Posted on January 21 2018
Are things not going the way you’d like? Want more sales? Feeling kind of helpless?
You’re not alone. As marketers, sooner or later we’ve all been there.
The important thing is to DO something. Any action is better than paralysis, because it gets you moving. You can always course correct as you go.
Here are 4 ways to increase sales and increase your income right now.
You might balk at one or two of them. All I can say is try them before you pass judgment.
1: Get more affiliates. LOTS more affiliates.
How much time do you spend creating products? Or getting new people onto your list? This is also how much time ... read more
Posted on January 18 2018
I’ve got a friend who is making a killing with small local websites. And because of the nature of this business, it’s likely to never saturate, leaving plenty of room for you to copy his business and make it your own. This is really simple – so simple, you might want to dismiss it. But it works really well.
The one caveat is you’ve got to be able to rank a small local type of website on page 1 of Google. But if you’re not an SEO person, you can hire someone to rank it for you. Or you can learn SEO and make a killing, your choice.
First you ... read more
Posted on January 15 2018
I know a guy who lives in a remote part of Oregon. He’s got a long scraggly beard, dresses in jeans and flannel shirts, and drives a new car. By day he fishes and hikes. By night he visits with his friends in the bar, or kicks back and watches TV.
He takes several long vacations each year. He hires someone to do his yard work and maintain his house. He never works - because he doesn’t have to. And he’s lived like this since the 70’s.
Did he inherit a lot of money? Win the lottery? Rob a bank?
Nope. He grew up poor, never went to ... read more
Posted on January 12 2018
Here’s a ridiculously easy business you can run from Facebook using Facebook groups. It won’t take you much time, and it can net you a tidy little profit each month. Better still, you can create as many of these as you like.
Grow them big enough, and you might make far more than $1,000 a month, too.
Plus, you can either do it yourself, or outsource the work – it’s up to you.
Here’s how it works:
First, create a private Facebook group. This is going to be a free group, and you can do it for any niche where money is spent.
For example, if you’re in the IM niche, you ... read more
Posted on January 9 2018
Your customers are bombarded daily by the same types of offers – so how can you stand apart from the crowd?
Let’s take the online marketing niche as an example: Everyone is proclaiming to have THE product that will enable ANYONE to make a million dollars this year, or more.
Prospects are confused because there are simply too many choices. What they need is some relief from the continuous barrage of similar looking offers.
Here you come, offering not to sell them the latest greatest program, but instead help them to solve the problem they have right now.
What is their immediate problem? It’s not making a million dollars this year. But it is learning ... read more
Posted on January 6 2018
Quick example: You go into a store looking to buy something. A sales person helps you, but you leave without making a purchase. You go back a week later, and the sales person greets you by calling
you by name.
How do you feel? Maybe respected, appreciated and memorable? And do you want to do business with someone who cares enough to remember your name? Of course.
When Coca-cola introduced Coke bottles personalized with people’s names, sales jumped 2%. Now I know 2% might not sound like much, but to a company as big as Coke, it’s huge.
Personalization – when used properly – can double your conversions. Here are 10 ... read more